Client Profile
Client Type: Liquor Retail Store
Industry: Retail (Alcohol & Beverage)
Location: Canada
Riverside Liquor Store has always been committed to provide high-quality alcoholic beverages, but traditional paper price tags and promotional materials often cause problems likes: misleading customers and inefficient operations.
Challenges
Riverside Liquor Store encountered several operational issues:
1. Manual price updates were time-consuming and inefficient
2. Paper labels could lead to pricing errors and customer confusion
3.Promotional information was difficult to update in real time
Solution
To address these challenges, Riverside Liquor Store implemented MinewTag's STag series electronic shelf label.
The STag series of electronic labels from MinewTag meets the store's needs for efficient information management. The simple and stylish appearance of the STag series also enhances the modern and exquisite atmosphere of the store. The STag series also supports customizing shell by Pantone color, allowing businesses to customize their labels to create a better image and promotional effect.
Riverside Liquor Store has both online and offline sales channels, and MinewTag's electronic labels support embedding QR codes. Customers can scan the QR code with their mobile phones to jump to the online store to purchase. In addition, detailed information about the product, including origin, alcohol content, and food and wine pairing suggestions, can be embedded in the label in the form of a QR code. Customers can browse by scanning the code without the need for staff introduction, providing a richer shopping experience.
With MinewTag's electronic labels, Riverside Liquor Store can reduce a lot of paper and ink waste, reduce carbon footprint, and help the business establish an environment-friendly image. Due to the use of low-power Bluetooth and low-energy e-ink screens, ESL electronic tags have low energy consumption in daily use, refreshed three times a day, and have a battery life of 10 years or more, bringing long-term economic benefits. The business no longer needs to maintain and replace price tags, saving time and costs.
Key Results
More efficient price updates with real-time synchronization
Reduced risk of pricing errors
Lower reliance on paper labels and manual labor
As a one-stop ESL solution provider, MinewTag will continue to provide ESL digital display solutions to help businesses respond to the challenges and opportunities brought by digital retail. The smart store is an important form of new retail that is constantly evolving and improving, enhancing business competitiveness and brand image with intelligence and efficiency.
