In recent years, the telecom industry has actively promoted digital transformation, not only committed to the digital upgrade of products and services, but also paid attention to the digital management of offline stores. The ESL electronic label in the cloud has brought a new way of commodity price display for Shenzhen Telecom, abandoning the traditional paper price tag, so as to achieve more efficient, lower cost and more convenient commodity management. In the uninterrupted settlement, it can be seen that ESL electronic labels have significantly improved the quality and efficiency of the operation of Shenzhen Telecom stores.
Shenzhen Telecom deeply cultivates digital display to create smart purchasing experience
Recently, Shenzhen Telecom Huaqiang North flagship self-operated hall in the opening preparations, once again chose the ESL electronic label in the cloud, which is not only a continuation of the success of cooperation, but also a reflection of confidence in the future digital stores. The application of ESL electronic labels enables stores to adjust prices in real time, rapidly deploy promotional activities, and accurately display product information, comprehensively improving store operating efficiency and sales experience.
Staff are deployed on site
Huaqiang North Business Hall still uses the MTag series electronic price tag of Yunliwuli, and its 4.2-inch screen is more flexible in terms of content display, which can meet the display needs of a variety of different scenarios. The MTag series is IPX7 rated water and dust resistant, showing good durability and resistance to damage, helping to reduce maintenance costs. In terms of operation and use, Bluetooth 5.0 communication technology ensures the efficiency and security of data transmission, and supports functions such as rapid batch refresh and mobile APP modification, providing a solid guarantee for flexible operation in different scenarios. In addition, there is no need to worry about the battery life, ESL electronic tags have low power and low energy characteristics, refresh 3 times a day, can be used for ten years or more.
ESL linkage online and offline efficient promotion drainage
ESL electronic labels not only improve the operating efficiency of Huaqiang North Business Hall, real-time updates of preferential prices and promotional activities, but also provide customers with a more attractive shopping experience. In order to enhance customers' interest in purchasing, Yunli Wuli cooperated with Shenzhen Telecom to specially customize a personalized activity mini program. By scanning the QR code on the price tag, customers can immediately get the highlights of the product and the latest offer details. When the promotion changes or a new product is launched, the merchant only needs to change the QR code on the cloud platform, and then refresh the label in batches to ensure that the activity information is up-to-date. In the same way, Yunliwuli also supports merchants to embed their own mall mini programs or apps into electronic price tags to further enhance and enrich the shopping experience of customers.
Picture applet interface and electronic price tag
Shenzhen Telecom has repeatedly chosen Yunli Wuli as its digital store management partner, which fully reflects its unremitting pursuit of technological innovation, operational efficiency improvement and customer satisfaction. As a one-stop Internet of Things solution service provider, Yunli Wuli has always been committed to providing modern retail industry with cost-effective and sustainable solutions, opening up a high-quality development path for enterprise digital transformation, so that it has a unique advantage in the fierce competition, and promote the high value, high growth and re-innovation of enterprises.
